New Leaf

Advantages

A distinct difference born of vision and attention to detail

Why choose New Leaf? Although the name is new, the company has been operating top-quality clubs and lifestyle amenities, and providing impeccable service for two decades. There is a New Leaf difference, and it comes from several factors.

Personalized Service

At New Leaf, we celebrate the notion that not all clubs, facilities and associations are created equal. Our job is to bring out the best in each of them. And we pour our talents into doing that - starting at the very top. By limiting the number of clients we serve, our top executives can provide an unparalleled level of personal attention - whether setting a new vision or steering a steady course; troubleshooting or devising innovative solutions.

Fiscal Responsibility

Our team has years of experience creating a broad range of amenities from the ground up, and has meticulously managed each amenity to balance costs and value and deliver maximized potential. Our management systems have been rigorously designed to ensure consistent budgeting, accurate reporting and precise analysis of operations.

Depth and Breadth

At New Leaf, we have experience in every stage of the club lifecycle. Whether you are in the concept phase, or need an advisor on building, remodeling, expansion, course renovation or ongoing management services, our team has experience and an impressive track record.

Added Value

Economies of scale allow New Leaf to deliver a higher level of service at a lower cost than a stand-alone club could provide on its own. Our centralized consulting services enable clients to utilize the ideal number of staff resources and avoid expensive overstaffing.

Seasoned Professionals

Our teams of experienced professionals are the best in their fields. Collectively, the team has:

• developed, purchased and operated several of the top golf courses in the nation
• managed more than 40 nationally televised golf tournaments
• sold more than $700 million in club initiation deposits
• operated world-class golf schools with pros David Leadbetter, Jim McLean, Dave Pelz and Dr. Jim Suttie
• operated golf facilities producing more than $50 million annually in greens fees
• negotiated industry leading national accounts
• completed numerous course renovations
• managed 12,000 employees nationwide
• generated more than $10 million annually in retail revenue with industry-leading retail margins

Member Programs and Activities

We have built a reputation for offering outstanding activities and programs - just ask any member of a club we manage. From cutting-edge wine clubs ... to themed social events ... to boating education, if members desire it, we can bring the idea to life.

Vendor Relationships

We have cultivated long-term relationships with a host of national, regional and local vendors over our 20 years in the business and have negotiated numerous national contracts. Using our combined buying power of food and beverage, golf, club, tennis, fitness and community operations translates into pricing advantages for our clients - and top-quality goods.